1) The first advertisement for twix is an example of a product being sold. In this case, the twix bar is being sold by showing that the guy whos eating it likes it, and that he can relax when eating Twix.
2) The second is an example selling a lifestyle. The tommy hilfiger perfume add doesnt just sell the perfume, it sells the whole idea of friendship and being together, happiness and socializing, all by showing a group of people that are happy to be together. Everyone who sees this add will automatically connect freedom and frienship with this perfume; selling a lifestyle.
No comments:
Post a Comment